The global economy is in transition, meaning a shift to the East, and this impacts the way of doing business globally. As part of the shifting global economic power balance, the role of and the relationship between governments, international business, non-governmental organizations (NGOs), and interest groups are changing as well. Advanced economies’ management and business practices may no longer be dominant, and advanced economies will need to intensify their internationalization efforts to bene t from this new global economic power balance. The question is however: do they? And how can they?
